Grab the readers attention in an advertisement
The first key to answer this question is images. Advertising your properties with high quality colour images makes your advertisement attractive and helps grab the reader’s attention.
The quality of the images you use in your advertisement is also extremely important, as this gives the reader a first impression of the quality of service you offer.
Next, to keep the reader’s attention use a bold heading that draws the customer to read more. Use descriptive text in short paragraphs explaining the features of the property. Positive descriptions outlining the best features.
Take it to the next level and assist in gaining your readers trust by being truthful in your presentation. Being honest in your wording can build a connection with your potential clients and helps towards gaining your readers trust.
Article written by Katie Humphrey
Founder of RealEstate4Sale.nz
Qualified National Certificate in Real Estate Salesperson (level 4)
Owner of Berryman Media which operates over 30 online advertising platforms for a wide range of industries.